EXCITING TIMES FOR E-COMMERCE NEWBIES
The e-Commerce space in the UK is booming, it has the third-largest e-commerce market in the world. The value of UK e-commerce sales is £586 billion, with B2B sales via websites amounting £133.6 billion.[1]
There has never been a more exciting time to set up a new online business, create additional online revenue streams for your bricks and mortar shop or you may be looking to grow your social media shop and steer your own ship with your own website.
Perhaps you are even a B2B business looking to sell things like peripherals and parts to free up your sales team to sell the meaty products with the margins - whilst giving your customers great service by making it easy to re-order.
There is a misperception that e-commerce is mainly for B2C focused companies - NOT TRUE. Did you you that B2B e-commerce sales are expected to outgrow B2C e-commerce sales by 2020? [2]
If any of these is you, or you are just thinking about an e-commerce website or an app, read on...
HOW IMPORTANT IS A WEB OPTIMISED SITE AND DIGITAL MARKETING STRATEGY?
Getting your website right from the start and having the right digital marketing strategies in place is crucial in getting you flying. A high proportion of e-commerce fledgelings fail within the first 120 days, according to research. The two main reasons for these failures are:
1. Inability to deliver online marketing - 37%.
2. Lack of online visibility 35%
At Warren Arthur Consulting, we've got your back on both of the above. It's what we do and we're good at it. We are also an EKM Partner, which means you can work with a leading UK based e-Commerce website platform provider.
Why? Because of EKM's unparalleled customer support and seamless e-commerce website platform which removes the technical challenges that hold you back. Once we've got your website as you want it, products loaded, payment partners all set and ready to trade, SEO optimised and digital marketing plan in motion - you can very simply manage the site yourself if you want to - no techie skills required.
This means you are in control without the constant need to pay someone to do the simplest amendments because they know how to code. Have a look at EKM to find out a little more.
WE WOULD LOVE TO HELP YOU WITH YOUR NEXT
E-COMMERCE PROJECT
GEtting your e-commerce designed for SEO and for people is crucial, as is taking it to market with surety you will get found to REACH, ENGAGE, CONVERT & INFLUENCE.
We look forward to discussing your next steps in your E-commerce Digital Marketing journey...
E-COMMERCE BASED APPS
Mobile applications are playing a role in growing e-commerce retail businesses. They allow companies to provide their customers access to their services at a single touch.
If you would like to discuss what is involved in creating an app for your business, please do get in touch.
